Family Run Business For Over 20 Years
Free UK Delivery - Orders Over £50* max weight 32kg


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Vitakraft's range of over 2,500 products includes main food, healthy reward snacks, and pet care and hygiene items that have been tried and tested millions of times the world over. All complemented by a comprehensive selection of pet accessories.

Based on scientific studies into eating patterns in the wild, Vitakraft devises specific dietary concepts for developing special feed mixes that meet the individual needs of each pet type in accordance with their diverse geographic origins. We let nature guide us in our work, for the benefit of each individual pet. 

Vitakraft remains committed to pursuing this intensive research programme in future so that pet lovers can continue to feed and care for their pets responsibly and in line with their individual needs.