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  • Feeding guide for dogs with weight-based daily feed recommendations.
Alpha Grain Free Adult Chicken, Potato & Veg Dry Dog Food 15kg

Alpha Grain Free Adult Chicken, Potato & Veg Dry Dog Food 15kg

£36.00 £2.40/kg
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Product Details

Grain Free Adult Dry Dog Food — Hypoallergenic Chicken, Potato & Veg Formula

Alpha Grain Free is a hypoallergenic complete dry dog food crafted for active adult dogs with sensitivities or those who simply thrive on a grain-free diet. Made with chicken, potato and vegetables — and free from grain, soya and dairy — this carefully balanced formula delivers 25% protein alongside natural prebiotics and linseed to support your dog from the inside out.

With no artificial colours or flavours and a clean ingredient list, Alpha Grain Free is a straightforward choice for owners who want premium hypoallergenic nutrition without the premium price tag.

Key Benefits

  • Hypoallergenic & Grain Free — ideal for dogs with grain sensitivities or allergies
  • 25% Protein — balanced nutrition for active adult dogs
  • 14% Poultry Meal — quality protein to support muscle maintenance
  • Dual Prebiotics (FOS & MOS) — chicory root and MOS for a healthy gut microbiome
  • Linseed (2.5%) — natural Omega 3 for healthy skin and a glossy coat
  • Potato & Whole Peas — gentle, easily digestible carbohydrate base
  • No Grain, Soya or Dairy — suitable for dogs with common food sensitivities
  • No Artificial Colours or Flavours — clean, honest nutrition
  • VAT Free in the UK — great value for a grain-free formula

Frequently Asked Questions

    Is Alpha Grain Free suitable for dogs with allergies?

    Yes — Alpha Grain Free is specifically formulated as a hypoallergenic diet, free from grain, soya, and dairy. It is ideal for dogs with diagnosed grain intolerances or those with sensitive stomachs that respond better to a cleaner ingredient list. If your dog has a specific protein sensitivity as well, Alpha Sensitive Extra Duck & Rice uses duck as a novel protein alongside a wheat-gluten-free formula.

    What makes this different from a standard complete dog food?

    Unlike standard dog foods that use wheat, barley, or other grains as a carbohydrate base, Alpha Grain Free uses potato and whole peas — gentler on the digestive system and less likely to trigger sensitivities. The dual prebiotic blend (FOS & MOS) and linseed also go beyond basic nutrition to actively support gut health and coat condition.

    Can active and working dogs eat Alpha Grain Free?

    Yes — at 25% protein and with a higher fat content, Alpha Grain Free is well suited to active adult dogs. For dogs in very hard work or competition who don't require a grain-free diet, Alpha Performance Chicken & Rice delivers 30% protein and 16% fat for peak performance.

    How does this support skin and coat health?

    Whole linseed (2.5%) provides a natural source of Omega 3 fatty acids, helping to maintain a healthy coat and supple skin — particularly beneficial for dogs prone to dryness, itching, or irritation often associated with grain sensitivities.

    How long will a 15kg bag last?

    For a medium-sized dog (around 20kg) eating approximately 290g per day, a 15kg bag will last around 51 days. The 15kg size offers excellent value for medium to large dogs or multi-dog households on a grain-free diet.

    Browse the full Alpha Natural Dog Food range to find the perfect formula for your dog's age, breed, and lifestyle.
    Ingredients

    Composition:

    Potato Flake(26.5%), Pea Starch(16%), Poultry Meal(14%), Meat and Bone Meal, Sugar Beet Pellets, Poultry Oil, Whole Peas(5%), Fish Meal, Whole Linseed(2.5%), Brewers Yeast, Chicory Root Extract (as a source of Prebiotic FOS) (0.1%), Mannan-oligosaccharides (Prebiotic MOS) (0.1%), Extract of Yucca Schidigera.

    Additives:

    Vitamin A 20,000iu/kg, Vitamin D3 2,000iu/kg, Vitamin E 110mg/kg (as alpha tocopherol)

    Trace Elements:

    Zinc (Zinc Oxide) 100mg/kg, Iron (Iron (II) Sulphate Monohydrate) 60mg/kg, Manganese (Manganese (II) Oxide) 25mg/kg, Copper (Copper (II) Sulphate Pentahydrate)5mg/kg, Iodine (Calcium Iodate, Anhydrous) 1mg/k,Selenium (Sodium Selenite) 0.15mg/kg

    Analytical Constituents:

    Crude Protein 25%, Crude Oils & Fat 12%, Crude Fibres 3%, Crude Ash 9.5%
    Feeding Guide

    All dogs are different — even puppies from the same litter may need different amounts. Adjust quantities based on age, condition, weight, and exercise level. Puppies should be fed four times per day. Lactating bitches may need up to three times the amounts shown and should be fed four times per day. Racing dogs should be fed twice per day and may need double the amounts shown.

    • Up to 15kg — 30–235g per day
    • 15kg–25kg — 235–345g per day
    • 25kg–35kg — 345–445g per day
    • 35kg–45kg — 445–535g per day
    • 45kg+ — 535g+ per day

    Always ensure fresh, clean water is available alongside dry food. Introduce any new diet gradually over 7–10 days by mixing with your dog's current food to avoid digestive upset. If your dog refuses food or shows signs of illness, consult your vet. Store in a cool, dry place and reseal after use.
    Payment & Security

    Shop with confidence at Feedem. We accept major credit and debit cards, including Visa, Mastercard and American Express, as well as PayPal. You can also use Shop Pay, Apple Pay or Google Pay where available.

    The payment options available for your order are shown at checkout.

    Our checkout uses an encrypted connection to help protect the information you enter.
    Delivery & Returns

    Delivery

    Free standard delivery is available on orders over £50, up to a total order weight of 32kg, to eligible UK mainland addresses. Regional exclusions and additional weight charges apply. Delivery charges are shown at checkout.

    For orders under £50, delivery is usually £3.90 for smaller parcels or £6.75 for standard parcels up to 32kg, depending on size and weight. Heavier orders and surcharge areas cost more. Your delivery charge is shown at checkout.

    We deliver with DPD or Royal Mail. Dispatch times depend on stock availability. Delivery times are estimates rather than guarantees.

    Delivery to the Scottish Highlands is subject to a surcharge. We also deliver to Northern Ireland, where Royal Mail Tracked 48 is available for orders up to 10kg. DPD is also available for Northern Ireland, subject to a surcharge.

    Free delivery exclusions

    The following areas are excluded from free standard delivery:

    AB31-AB38, AB41-AB45, AB51-AB56, FK19-FK21,HS1-HS9, IV1-IV63, KA27-KA28, KW1-KW17, PA20-PA80, PH1, PH5-PH10, PH15-PH50, ZE1-ZE3, BT1-99, IM1-9 & 99, TR21-25, PO30-41,GY1-GY9, JE1-JE5, Channel Islands (Jersey & Guernsey), Isle of Wight

    If an item is unavailable

    If an item in your order is unavailable, we’ll contact you to explain the situation and ask how you’d like to proceed.

    Returns

    We offer returns within 30 days of receiving your items. Please contact us before returning an item so we can help arrange your return.

    Please return unwanted or unsuitable items in the same condition you received them, with their original packaging where possible. We recommend using a tracked delivery service and keeping your proof of postage.

    For unwanted or unsuitable items, return postage is your responsibility.

    If an item arrives faulty or damaged, please contact us so we can arrange a return at our expense.

    For help with delivery or returns, email hello@feedem.co.uk or call 01287 658167.

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